Ever wondered what your pets are doing when you leave the house? Unlisted and Braincells Agency reveal their secret lives in a hilarious new CG campaign for Advantage Air. With summer fast approaching, Advantage Air was seeking a creative way to promote its solar-powered air conditioning - complete with smart ‘zoning’ technology, accessible via app. Unlisted answered the call with comedic films that uncover how our cats and dogs really keep cool when we’re away.
Directed by Academy-Award nominated studio, Illogic, known for crafting clever creatures, the films demonstrate the power of animation in brand campaigns. Their lighthearted and humourous execution is sure to set Advantage Air apart from the competition. Unlisted Executive Producer Katie Mackin explains, "Animation allows for limitless creativity that can showcase a brand's personality in a fun and memorable way. Advantage Air wanted to avoid the typical appliance commercial tropes, and Illogic’s quirky protagonists, like the debonair cat, really achieve that."
